China favorite affordable designer luxury lifestyle: Starbucks

"Nowhere is a success., Especially in China," This is a rough translation of Starbucks, Howard Schultz, CEO of 29 August column Wabei.com Chinese commerce site. Schultz reason Starbucks success in China was not given, and the future success is not inevitable. But a week sp? Ter, was Starbucks (星巴克) the fifth hour? Highest trending topic on Weibo, China's network of 400 million users microblog. Most messages were images of dozens of long queues snake, Coca-Cola has not for its massive Olympic gift Monday in Gro? Seen Britain The reason? Starbucks in southern Guangdong were giving away free cups of coffee to the 10th Celebrate the birthday of the brand in the province - the creation of a physical assault related to the social frenzy in the United States for many LivingSocial java giant this week. ? Mixed Forget that auftr a cup of coffee at Starbucks regular Ren filter ge lot of confusion due to the fact that most customers specialties t Starbucks Latte China, Fraps and strawberry ice thingamabobs met prefer - Large only please! B k? R in China be the second largest law? Largest economy Nnte? Heading for a hard landing. But not at the Starbucks Countdown to. As it has become common for Starbucks in China, the brand not only given a little coffee for her birthday. Starbucks is now a lifestyle brand in China. Guangdong Customers who spent 68 yuan ($ 10.50) w? During the Jubil? Died period will receive a limited edition commemorative Starbucks notepad. Oh, and out, do not forget to pick up special this year Starbucks moon cakes, 400 yuan ($ 63.50) for a package of eight. Noon at a Shanghai Starbucks now sees noon anytime American Starbucks. Office workers chatting online wait 10-20 deep on a latte and perhaps only now that scone purchased as a reward. Starbucks opened it? Its first mainland in Beijing in 1999. And when they saw a U.S. market, it is virtually created boomerang despise Walmart such as coffee, he sees no rebellion brand of its kind in China. Starbucks entered 13 new cities St? In China in 2011, an average of one new store every four days, and is more or less triple. By 2014 to about 1,500 locations In 2014, he predicts China is the second largest? Te market. The success of Starbucks is folded twice. Zun? Highest remained high end coffee sold the Chinese middle class hours ago?. Starbucks sells more than the United States - he is a big background infusion 20 yuan ($ 3.17) who earn more than most Chinese workers in two hours?. And China, the burden is often equated with luxury, but Starbucks is careful not to expensive goods. As a result he became one of the few outstanding brands in China, the position on the market as t? Possible luxury and premium experience dug at affordable prices. The team of Starbucks in China, the brand "just enough local" offers more tea and adding Chinese dishes such as moon cakes mentioned? Reconciled, and made the integration of Chinese design elements for decoration.